SEO Training and Webinars
First One On delivers hands-on two day intensive SEO Training and SEO Webinars to provide participants with a comprehensive understanding of search engine optimisation. Upon completion participants become fully equipped to begin the process of optimising their own website and at the same time are able to expose and exploit the vulnerabilities in competitor sites and strategies.
Basic concepts are explained to learn common sense search engine marketing techniques to drive visitors to your website. The intensive 2 day SEO Training Course provides all of the individual and practical skills development knowledge that you need to build and manage your own search engine optimisation campaigns.
Our unique approach to SEO Training involves hands-on analysis and direct actions to rapidly improve the search engine ranking of your firm's website.
The First One On SEO Training is delivered as one to one or in very small groups, and is tailored to meet your exact individual or corporate SEO needs. During the course you will practice, learn and apply the latest and most effective SEO methods to your web design and search marketing.
SEO Training Course Outline
Our SEO training integrates both theory and practical applications of search engine optimisation. We provide an easy to follow 5-step approach to search engine optimisation. This gives a clear step by step structure to delivering your own expert inhouse SEO.
We provide you with the tools to analyse and compare both your own website and competitor websites, discovering SEO strengths, weaknesses and vulnerabilities. The First One On SEO Training Course is constantly updated to reflect the changes in the SEO marketplace.
- Search Engine Marketing Strategy and Internet Marketing
- SEO Tools and Techniques
- Website Design Philosophy
- Keyword Mining and Research
- Website Content Analysis
- Measuring and Understanding Analytics
- Link Building Techniques
- Understanding Search Engines
- Integrating Google Local
- Google Shopping and Google Image search
- Integrating pay per click advertising
- Using Pay Per Click to Research Keywords
- Monitoring SEO Performance
- Avoiding Illicit SEO Methods
Link Building for SEO
Building links for off page presence is paramount to the success of attaining good search engine rankings. Without a real understanding of the importance, link building activities could be wasted efforts. We show you the critical components of good links - topical relevance, Google PageRank and anchor text - we guide you through the complete link building process.
Search Engine SEO Training
Google dominates the search engine marketplace with a current market share of approximately 85%. Although many of the principles of SEO can be applied to all three major search engines, we pay special attention to the particular requirements of Google.
First One On SEO Training - Course Benefits
Upon completion of the First One On SEO Training Course, you will have a comprehensive understanding of search engine optimisation. You will be fully equipped to begin the process of optimising your own website and at the same time be able to expose and exploit the vulnerabilities in competitor sites and strategies. As a result, you will be able to immediately generate additional and more cost effective traffic for your business.
SEO Training Course Delivery and Costs
The preferred location for the First One On SEO Training Course delivery is on-site in a room at your premises. We are happy to travel throughout the UK, Ireland and Europe.